VISILAB, Les plaisirs de la vue
When a good eyesight offers some of the greatest pleasure in the world
In a highly competitive optical market, the better price argument is not enough. The "Plaisirs de la vue" campaign for Visilab (6 films) celebrates all the little moments of the daily life (as going out, socialising with family, friends, …) that everyone can capture thanks to a good eyesight.